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OG&E Smart Study TOGETHER Impact Results

OG&E Smart Study TOGETHER Impact Results

Publication Date: March 2011
Publishing Organization: Global Energy Partners, LLC
Format: PDF

Consumer Behavior Study


The primary goal of OG&E’s Smart Study TOGETHER is to assess the impact of multiple levels of enabling technology combined with different dynamic pricing rates on a customer’s energy consumption.  To achieve this goal and enable effective and efficient targeting, a randomized sample of approximately 2,816 residential participant and control group customers and 465 small business (general service) participant customers in the area of Norman, OK was selected in the spring and early summer of 2010.